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AdExchanger provides news, analysis and events dedicated to the data-driven marketing space.
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News
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
2+ mon, 2+ week ago (1162+ words) It’s no secret that large language models (LLMs) have gotten exorbitantly expensive. Companies are starting to limit their employees’ AI usage to save money; OpenAI has even discussed lowering the cost of tokens to retain financially-anxious customers. But you know…...